CHARMY PATEL

BRAND / VISUAL / MOTION

CHARMY PATEL

BRAND / VISUAL / MOTION

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CHARMY PATEL

BRAND / VISUAL / MOTION

About

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

Tools

Figma, Adobe CC,
C4D, Cavalry, Framer,
Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Skills

Branding, 2D/3D
Motion, Marketing,
Web Design, Visual

Branding, 2D/3D, Motion, Marketing, Web Design, Visual

Branding, 2D/3D Motion, Marketing, Web Design, Visual

Recognitions

Graphis Gold,

Communication Arts Shortlist,
IDA Honorable Mention

Graphis Gold, Communication Arts Shortlist, IDA Honorable Mention

Experience

Flowcode

Brand & Sales Marketing Designer

2025

Partnered to shape enterprise sales and product-marketing creative for Flowcode’s connected QR platform. Created pitch decks, animated product demos, customer stories, and campaign assets; rebuilt the brand guidelines to unify external communications.

Freelance (Scout Lab/Vitacoat)

Motion & Visual Designer

2024–2025

Worked with Scout Lab and their studio clients, Theo AI and Lalou, to create their motion systems and animation. Developed the brand identity and campaign assets for Vitacoat.

Rochester Institute of Technology

Graduate Assistant / Guest Lecturer

2022–2024

Revamped the visual identity for Niagara Masters across logo, color, and spatial collateral. Supported graduate design courses, guest lectured on design systems and conducted research on women designers.

Bonoboz Marketing Agency

Senior Designer

2021–2022

Led visual strategy, brand systems, website redesigns, and multi-channel campaigns across healthcare, finance, real estate, and consumer sectors. Partnered with client teams, mentored junior designers, and oversaw delivery across digital, print, and social.

Colour Crafts Studio

Graphic Designer

2020–2021

Designed brand identities, packaging, and marketing systems for FMCG and retail clients, collaborating with creative directors across digital and print.

About

About

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

Tools

Tools

Figma, Adobe CC,
C4D, Cavalry, Framer,
Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Skills

Branding, 2D/3D
Motion, Marketing,
Web Design, Visual

Branding, 2D/3D, Motion, Marketing, Web Design, Visual

Branding, 2D/3D Motion, Marketing, Web Design, Visual

Recognitions

Graphis Gold,

Communication Arts Shortlist,
IDA Honorable Mention

Graphis Gold, Communication Arts Shortlist, IDA Honorable Mention

Experience

Flowcode

Freelance (Scout Lab/Vitacoat)

Rochester Institute of Technology

Bonoboz Marketing Agency

Colour Crafts Studio

Education

Master of Fine Arts, Visual Communication Design

MFA, Visual Communication Design

Bachelor of Design, Visual Communication Design

Bachelor of Design, Visual Communication Design

About

About

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.

Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.

Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry.

Tools

Tools

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Skills

Branding, 2D/3DMotion, Marketing,Web Design, Visual

Branding, 2D/3D, Motion, Marketing, Web Design, Visual

Branding, 2D/3D Motion, Marketing, Web Design, Visual

Recognitions

Graphis Gold,

Communication Arts Shortlist, IDA Honorable Mention

Graphis Gold, Communication Arts Shortlist, IDA Honorable Mention

Experience

Flowcode

Freelance (Scout Lab/Vitacoat)

Rochester Institute of Technology

Bonoboz Marketing Agency

Colour Crafts Studio

Education

Master of Fine Arts, Visual Communication Design

MFA, Visual Communication Design

Bachelor of Design, Visual Communication Design

Bachelor of Design, Visual Communication Design

Figma, Adobe CC,
C4D, Cavalry, Framer,
Creative Coding

Branding, 2D/3D
Motion, Marketing,
Web Design, Visual

Communication Arts Shortlist,
IDA Honorable Mention